How To Be Successful In Video Marketing

By Author: BUZZ CREATIX
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How to Be Successful In Video Marketing

“Is it viral? No, not right now. But why is it taking so much time?”. When uploading the video and checking metrics, these thoughts do swim around in the minds of business owners. As video marketing content brings in 82% of the internet traffic, this strategy is being implemented in almost every business.

But if the chances are so huge in video marketing, then it should be tried by every other person. Also, the chances of being successful would be substantial. But realistically, it is not so. There are various tips and tricks which should be incorporated to gain significant conversions with the help of video marketing. So let’s dive further into this blog post to corroborate our thoughts, tips, and strategies on this form of marketing.

Why Is There A New Craze For Video Marketing?

Videos have always surrounded the world. But, it hadn’t clicked in our mind to use that to our advantage till 2017. The concept of video marketing is soaring heights and by how much. A report on Hub Spot has confirmed these findings, and it is observed that 50% of consumers ...
... would like to watch videos from brands. The numbers are exhilaratingly huge, and it is a bonanza for many businesses. It promises an increased conversion rate of 50%. Also, the word ‘video’ mentions increasing the open rate of emails by 19%. Imagine, your handwritten email content, which has remained unopened in the recipient’s inbox, will be opened by this word alone.

The concept of video marketing has also changed the perspective of salespeople. They can connect with their customers and show the credibility behind the products with the help of various videos. Also, with the help of video, brands can showcase customer reviews. The videos also build in the content, showcasing FAQs and product mechanisms. Therefore, being a versatile tool for salespeople. Also, with the help of backend analytics, they can turn cold, unresponsive emails into engagements. These could be achieved by on boarding, knowledge-based videos, meeting the team videos, and supporting video calls and customer stories—these videos of small duration help push the customer towards a call of action.

The above theory could be backed by the analytics team of Facebook, where 93% of the business reportedly got new customers thanks to video marketing. The proofs are too hard to resist. Would you like to revert your strategy with us??

Incorporation of Video Marketing Strategies

By the above numbers, we could ascertain the importance. But it is not harmful to give one more statistic to drive home the point. 1200% more shares are generated by videos. It is a large number, and it can be an asset in turning around the sales statistics of your business.

The best practices win the cake (clients). But, the work is cut out for you, and administering a few of the below ideas can give you a cutting edge in the market. So, let’s talk about video marketing strategies.

Read more: https://www.buzzcreatix.com/video-marketing-how-to-be-successful-in/