Who Knows? | Hair Academy Online Courses

By Author: Buddy Sharp
Total Articles: 17
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In the first part of this Blog, I’m going to talk about your Strengths. I’m not talking about you being able to pick up a small car and move it across the street. I’m talking about your ability to launch a marketing campaign to increase your behind the chair business. Just how good are you? How many different ideas do you have? Start gathering your professions business marketing knowledge and put it to work for you. In my opinion this knowledge is equal to or better than your Technique Inventory.

One of the great stories that I remember pertains to my son Preston, an accomplished stylist and educator in his own right. He asked me one time and I don’t remember exactly when but he said, “There are so many great stylists everywhere we travel, why are so few so much more financially successful than the others?” Instantly, the thought that ran through my head was, replying to Preston. “In this world we have thousands on thousands of incredabily talented stylists. What separates us is, some of us just promote and market ourselves a lot better.”

The reason for telling this is, as professional stylists ...
... we have to understand the magnificently large importance of knowing this. How to Market Yourself and Your Business is the only way to become over the top successful in this industry.

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