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How Will Google Caffeine Affect Rankings, Seo India Finds Out?

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By Author: Nigel Stevens
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Google Caffeine is the name given to Google's next algorithm update that is going live after the holidays. SEO India finds out that Google Caffeine will be more than Google's regular updates. It will probably be a major overhaul of the calculations that Google uses to rank web pages.

What is going to change?
Though Google hasn't revealed the details of Google Caffeine SEO India has tested the effects on some test servers and some Google employees also talked about the next index. According to SEO India the following factors might play a larger role in Google's next index:

Website speed: After the initial test run SEO India is almost sure that if you have a slow loading website, it may not be ranked high on Google.

Broken links: SEO India also confirms that it is time to have a clean website because broken links will have a negative imapct.

Bad neighborhoods: Though bad neighborhoods were always discussed, according to SEO India, the bad neighborhood effect ...
... will be very decisive in the Caffeine update.

Though the present algorithm of giving more weight age to domain age, past history will still pay a role, SEO India says with authenticity that the above factors will play a crucial role after the caffeine update. SEO India, is almost sure that the consideration for top ranks will shift from individual parameters to overall quality of the website. So, if you are promoting an SEO India website then having one or two good pages with back links and reducing bounce rate on specific pages will not be effective any more. The overall quality of the webpage like, high quality back links and over all bounce rates, presence on social book marking websites, optimized content will be major factors.


AuroIN is one of the largest SEO India and an ISO 9001 certified company. AuroIN currently has 500+ SEO professionals working 24/7 to extend sales and support services to their clients across the globe.

Nigel Stevens is a freelance SEO consultant, based in India. He has been working in this field for 8 years now. For more information about SEO India services please visit http://www.auroin.com/seo-india .

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