Most Commonly Used Keyword Research Tools

By Author: Amy Simmons
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Do you want to find the finest keyword research tools for SEO?
Keyword research is essential for increasing traffic to your website. It assists you in creating the ideal content to improve your organic search traffic. The problem is that choosing the best keyword research tool may be difficult, especially if you are new to Search Engine Optimization.
In this post, we will go through the top keyword research tools that pros use to increase the traffic to their websites.
What precisely is a Keyword Research Tool?
A keyword research tool assists you in locating subject ideas that people are searching for on search engines like Google, Bing, and Amazon, among others. This assists you in discovering content ideas that your clients are seeking. Then you can create your content marketing strategy to include such themes in your blog posts and landing pages. Keyword research tools can also show you seed keywords and long-tail keywords that your rivals are ranking high for. After that, you may enhance your content to target those keywords and steal their traffic.
That being stated, let us take a look at the ...
... top five keyword research tools for SEO:
1. SEMrush
SEMrush is an all-in-one SEO tool package that can help you do keyword research and boost your SEO rankings. It is rated as the best keyword research tool by all of the world's leading marketers. Their comprehensive set of tools may assist you with content marketing, digital marketing, social media, and other tasks.
You can use the Keyword Analysis tool to enter a keyword and obtain a complete picture of all you need to know in terms of monthly search volume and the trend. It also offers a useful list of additional comparable phrases you might want to employ, as well as a list of search engine results, which will show you where your rivals rank for the term. You can look at Google Ads for that term in PPC advertising. In the Domain Overview, you can also plug in any competitor's website to examine their organic search keywords, keyword statistics, and other website traffic metrics.
2. Answer The Public
AnswerThePublic differs from most other keyword research tools in its operation. They offer keywords in a great visual way, but you can also see them as a list or download the results as a.csv file. If you're new to SEO and keyword research, this is a wonderful tool to use because you don't even need to establish a profile to utilize it. Simply enter your term and see what pops up.
The keyword suggestions and autocomplete functionalities of Google and Bing are used to generate the results. You may search for any of these keywords on Google by clicking on them, which will open a new tab. This will show you what material is performing for those phrases and whether or not it has a highlighted snippet. Its free edition is an excellent tool for bloggers. If, on the other hand, you conduct keyword searches regularly, you will require a premium version.
3. Ubersuggest
Neil Patel's Ubersuggest is a freeware device that offers search traffic data, keyword ideas, an estimate of keyword difficulty, and more. Through this tool, you can examine a table of the top 100 Google results for that term, with projected visitors, number of backlinks, domain score, and the total number of social shares, in addition to viewing several ideas for comparable keywords.
It also displays material linked to your term under Content Ideas, including projected monthly visitors, backlinks, and the number of shares on Facebook and Pinterest. You can get more keyword ideas, daily rank tracking, and tailored SEO suggestions if you join into Ubersuggest using your Google account. The platform also has a Chrome plugin that might assist you in streamlining your workflow.
4. Ahrefs
Ahrefs is another notable keyword research tool with characteristics comparable to SEMrush. You can generate keyword suggestions using ‘Ahrefs keyword explorer’ by simply putting a term into the text box. Then you will get a long list of keyword possibilities. You can also use the tool to check which keywords your rivals are ranking for, so you can produce fresh content pieces targeting those keywords.
Another useful competitive intelligence feature provided by Ahrefs is the ability to see new keywords and keyword moves in search queries. SEMrush and Ahrefs also provide a slew of additional valuable tools, such as reports that identify broken links on your site, PPC keywords for AdWords, and more.
5. Google Keyword Planner
Google's Keyword Planner is primarily intended for use by marketers that wish to run advertisements on Google. Nevertheless, it is still a valuable SEO tool, and unlike other premium tools, it is completely free to use. You will need a Google Ads account to access it. If you don't already have one, you must establish one and input your payment information, but you are not required to conduct an active campaign or pay for anything.
Once you have gained access to the Term Planner via your Google Ads account, you can enter any search terms and examine data on how many monthly views it receives. You will also discover a big list of related keyword suggestions that you can skim through or download.
Wrapping Up!
These are some of the top keyword research tools available in the SEO industry right now. They reveal to you how your website performs for various keywords as well as the average CTR (click-through rate) on your listing. In a nutshell, to pick the best one for your company, first, assess your budget and then analyze the key emphasis of your brand's SEO strategy.

Also Read: Five Ways to Improve Your Search Engine Ranking on Google