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5 Tips To Optimise Your Magento 2 Website

Magento is one of the most popular and favoured eCommerce website development platforms that powers more than 35 percent of the active e-stores today. Most of the popular eCommerce brands have picked Magento as their eCommerce platform because of its open-source nature, flexibility, security, availability of themes, and extensions. Also, Magento has come with an advanced version of it, Magento 2 that offers even better functionalities like a streamlined checkout, has more number of in-built responsive themes, offers higher scalability, ensures improved performance with the NGINX, Varnish support, Redis, in-built full-page caching, CSS and JS minification, Cache CSS pre-processing, and more. With the release of this new version of the platform, the online Magento market share increased nearly 30 percent. This has also made it essential for the existing Magento 1 stores to migrate to this new version now.
However, with this increased demand for Magento 2 and with millions of e-stores getting built with Magento 2, it has become imperative to create and launch a highly engaging, fully optimised, and customer-friendly ...
... store now to stay ahead in the competition.
And here are some major Magento 2 optimisation tips shared for you by an expert in Magento development in Perth. Take a look.
Choose the right Magento 2 Hosting:
To ensure your Magento 2 store gets loaded faster, always consider hosting the site on a reliable provider that ensures to deliver a smooth customer experience and increase sales and revenue. Instead of choosing shared hosting, go for hosting your site on any cloud hosting solution like Cloudways, or any other option. These cloud hosting options simplify hosting the Magento 2 sites and deliver several enhancements and optimisations to the sites.
Skip in-built cache and use Varnish:
Magento 2 has an in-built Varnish solution that offers high performance to the stores. With version 2 of the platform, varnish integration is given by default that results in extraordinary speed and performance, making the store optimised.
Speed up your Magento 2 store via Redis or Memcached:
Both Redis and Memcached are the memory distributed caches that help to speed up the databases of the Magento 2 stores. These also reduce the load of the database requests on the servers and then deliver cached data. Both Redis and Memcached also offer enhanced performance to the stores having high traffic or high customer engagement. Hence, using these two can be a smart idea to boost your Magento 2 store’s speed and performance.
Switch to the Production mode:
Running a Magento 2 site live environment in its Production mode is what most of the developers miss out and forget about. But this is one of the most crucial things you need to do when it comes to Magento 2 site optimisation. This new version of Magento has three different modes - Developer, Default, and Production. And you need to optimise the Production mode to enhance the store’s performance and offer a great customer experience.
CDN to optimsie Magento 2 speed:
A CDN is a useful tool that helps to cache the static content of the online store like the images, CSS, JavaScript, videos, fonts, etc. And because the nodes are globally distributed in different locations, the Content Delivery Network takes over the requests and starts to deliver all the static web content to boost the loading speed of the web pages in the users’ browser. Hence, it is important to configure the CDN or Content Delivery Network to offer a faster and smoother online shopping experience to the customers.
Considering these above-mentioned Magento 2 tips can help you to speed up the site’s loading time and enhance its performance. Having a fully optimised or SEO-friendly online store is important to stay on top of the search engines and these tips can help you out with that.
Jonathan Paul is a highly skilled and proficient Magento developer associated with a leading company of Magento development in Perth, PHPProgrammers. The author has written this article to help you with the useful Magento 2 site optimisation tips.
Jonathan Paul is a techie, knowledgeable and highly skilled Magento Developer of Australia working with PHPProgrammers who like to share his industrial knowledge and insights with the readers.
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