Why Do I Need A Web Designer?

By Author: Jignesh Parekh
Total Articles: 3
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Why Do I Need A Web Designer?

In today’s time, anyone and everyone has a website. In the sea of millions of websites swarming the internet to catch the attention of your potential customer, having a poorly made D-I-Y website is only going to push them away to your competitor’s brand.

To avoid this, the easiest solution is to hire a good, reputed web designer. An experienced website designer has the ability to craft an aesthetically appealing user-friendly interface to get your targeted audience to engage with your website and your business.

Here are the top 7 reasons why hiring a website designer will be the best decision you will ever make in terms of website development.

1. Website is the visual representation of your brand

Browsing the internet is free (well, mostly!). Way before they (potential customers) come to your physical store or raise an inquiry with your company - or your competitor’s, they always make a quick search about the product/service on Google.

Ranking top on Google search is tough enough, and even if the customer does stumble upon your website, it will judge ...
... your products/services based on the virtual reality of your website. And if you lose the fight on a poor web user experience, you will lose the customer and all the people linked to that customer, who would have heard about your business through them.

So, to avoid this nightmare of a situation for your business, build the trust of your target audience through a professional website with great UI design and an interactive UX.

2. Online Strategy to target your potential customers

You see, it is important to have an understanding of the business model, target audience, and end goal to create a funnel and hierarchy for an increased conversion rate of web traffic. A good web designer will always make your website scalable to incorporate your future needs and services. A correct online strategy can help you get the winning point against your competitors in bagging loyal customers.

3. Responsive Design

There are over 10 billion devices connected to the internet that vary extensively in terms of screen size! And what happens if your website is optimized to suit only a single screen size? It will drastically increase your bounce rate leading Google to rank your website lower on its search engine results.

Why? Because unresponsive design distorts the website on phone screens, preventing users from gathering any relevant information causing them to leave the page. A web designer will always provide you with a responsive design that works perfectly on a phone, desktop, or tablet of any proportion.

4. SEO friendly and Optimized Web Content

No matter how “pretty” your website is, if it is not optimized to match Google standards, it is as good as dead to your potential online customers! A good website designer will make your website secure, load faster, and create great navigation to ensure a smooth user experience. They will always use optimum quality images and simple coding to deflect negative SEO marketing.

Example: If a user types “web designers near me” or “hire web designers near me” or “top web designers near me”, and if your page has plentiful information and keywords like these in your web page, Google will rank your page higher increasing the likelihood of users clicking on your page.

5. Web designer will save you time

And time is money, my friend! Hiring a good web designer is an investment many fail to recognize. A high-quality website essentially helps with building trust and communication between you and your potential customer and becomes a major step for conversion.

With free template websites or cheap websites, one would never get a premium quality website that provides a satisfying user experience with good design. You may save a few pennies now, but a poor website will make you lose hundreds of potential customers!

6. Helps you nurture Leads

As established earlier, your website is the first impression and if not done well, the last impression of your business. A good website plays a major role in getting the targeted audience to take a call-to-action and thus, garners strong leads.

A professional website designer with significant exposure will know the best way to rope in your target clientele with a strong content funnel crafted to persuade the user to take action on your page.

7. Website is not a one-time thing!

If by some miracle, you have successfully created a website with a unique design and spotless user experience, the regular maintenance of your website will surely trip you up. The Internet is evolving and so your website would need to keep up with the pace too! A good web designer will always have your website updated and will be able to resolve future bugs in no time.
From initial planning to troubleshoot future problems, a good web designer will prove to be a great support with their experience and advanced expertise in the field.

Tip: If you want to maintain your website yourself, then consider hiring a WordPress designer. WordPress is one of the most user-friendly platforms for maintaining a website. A WordPress designer will set up your website and give you admin access, with which you can easily update text, images, and pages in just a few clicks! (Want to know more about a WordPress designer fill the form and our designers will get back to you in a jiffy!)

Have a great website made on Small Budgets!

Money is often a concern in getting a website made. Consider hiring a freelance web designer, instead of an entire team. At Webforest, we provide freelance web designers or a full-fledged team (depending on the budget of the client) who will help you out from ideation to completion of the website. To know more about our agency and our freelance web designers, check out our team page here.

Now that we have changed your mind, are you worried about where you will find a good web designer to hire?

Worry no more! Fortunately, Webforest houses an experienced pool of talented web designers who are skilled in designing and creating seamless user experience in a nick of time owing to the exposure and experience they have gained with our previous clientele.

Look at our previous design projects? Webforest

Jignesh Parekh is a Founder and digital Agency at WEBFOREST, a Miami digital agency offering web Design & Development services that help online brands grow. https://webforest.agency/