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Can A Personal Touch Do Wonders To Your Brand?

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By Author: Chris Hekeik
Total Articles: 68
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personal touch

In recent days, customisation and personalisation have revolutionised the behaviour of brands and has developed a deeper connection with the audience. Adding a personal touch to your marketing should result in improved customer experience, reaching the right target, and more. With an increase in the competition, it’s high time to add that personal touch to win more customers and acquire more customers, say the professionals from a leading

bIs Personalisation Good for Business?/b

bCustomers Like a Personal Touch/b

According to a recent research report, 72% of consumers agree that they only engage with marketing messages that are personalised and tailored to their interests. Many customers believe that receiving personalised recommendations and offers is an integral part of their online experience. Today, customers gravitate towards brands that recognise them as individuals and not just objects to suck blood from. So, if you want your customers ...
... to be engaged and keep coming back, leverage some personalisation tactics that make them stick to you.

bUser Experience that Feels Timely and Personalised/b

The certified professionals from the leading a href=https://www.modemedia.com.au/">branding agency in Sydney reveal that customers will leave a company’s website and make a purchase elsewhere if their user experience is poorly curated or lacks a personal touch. Emotional connection is of prime importance when it comes to creating trust and loyalty with your customers. So, it’s essential to leverage consumer data to deliver a user experience that feels timely and personalised.

Target Specific Audience

One of the greatest benefits of personalisation is that you can effectively target a specific audience, and no professionals from any

bBuild Strong Relationship with Customers/b

Personalisation allows you to build strong relationships with your customers. By improving your website using personalisation, you can make your website feel like home for your customers and improve sales and conversions.

bAn Identity to Your Business/b

According to the professionals from a leading a href=https://www.modemedia.com.au/">branding agency in Sydney, providing a personalised marketing experience gives a face to your business and shows the human side of it. Personalisation allows you to make better recommendations for your target audience and helps you to grow your sales at the same time.

Personalisation focuses on serving your customer first. So, try stepping into your customer’s shoes to understand their perspective and enhance your marketing strategy.

The author of this article is a leading professional from a top-rated https://www.modemedia.com.au/ for more information.

More About the Author

At Modemedia, we talk about brands, think about brands, conceive new brands and lovingly nurture brands from beginning to end. We create, communicate and manage brands to galvanise their impact in the marketplace. We know that distinctive design, high impact messaging, and innovative integration of communication and technology contribute to an outstanding return on investment. We measure our success by the growth and success of our customers. Born from passion and dedication in 1999, Modemedia has evolved from a philosophy that a professional branding service should be a cornerstone of any successful business.

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