Master The Art Of Custom Logo Designing With These 6 Tips

By Author: Hi, this is Echor I am a Senior Content Strategis
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We all are aware of the fact that the logo creates an everlasting impact on the customers and also reflects the quality of goods and services we provide. And with this fact comes huge stress. The pressure of making it perfect, making it relatable, and above all making it a success is undeniable.
And with that thousands of questions come into one’s mind that how to make a perfect one? Should opt for the ordinary or beings something extremely new in the market? And many more.
So, this blog will be answering all your questions in its form of providing you with the best tips that will help you leading the art of designing it and that too in the best way.

1. Initiate Your Designing on Sketchpad:
Never initiate your design on the digital platform. As there is a huge difference between designing on a sketchpad and your digital screen. After all, a perfect one requires an idea and you can adopt an idea from everywhere, either you are going to your office or sleeping in your bedroom every space in this world is filled with ideas.
And thinking about that, we need to pen out the instant ideas ...
... that pop up in our minds and that’s why sketching it on your pad is more relevant, to be honest convenient as well. Well, that’s not the only reason. Designs seem to be catchier and to the point when they are sketched by the hands and not on the screens as the colours come out to be more vibrant on paper comparatively on the screens.
Also, switching your practical designs digitally is not a big deal also it helps your professional designers to create a better version of it or use it more effectively.

2. Don’t Depend on the Trends:
Don’t follow the trend, BE THE TREND! Trends of designs come and goes but what has to be remained constant throughout is the impact of your logo. There’s nothing wrong with following all the fashions but there are two types of them a long term and a short. One thing is common, eventually, both of them have to end.
So, consumers might get attracted to your designs in the time being of the trend but what about the later? Keep that in mind before designing it that depending on the trends can be risky.
Making out the visual representations of your imaginations, thoughts, and ideas is the most successful way of designing.

3. Try to Use Black and White Colors:
It might sound really easy when someone says “follow the colour psychology.” Because it is not the very easiest task to do. So, to play safe it is better to start with black and white colours and create your image.
And after seeing the response and appreciation improve by adding or changing colours. Changing designs from time to time is also one of the major strategies.

4. Keep It Minimal:
Less is more! Nothing can sit well then, this line when it comes to designing the logo. To make it unique a lot of designers end up making it complicated that might look great but in reality, they are confusing.
So, to avoid the complexity or any complications in the design make sure to keep it as minimal as you can. Whenever feeling doubted about any elements don’t give it a second thought to remove it.
Use simple colours, shapes, symmetry, typography, designs, and message. Because simplicity stands the most out in the targeted market. For instance, take the example of Nike, there can nothing simpler than a checkmark to represent a brand and yet it is the most recognized symbol of the market.

5. Try It on Different Sources:
Make sure the pixels of your customize logo is excellent enough to be printed on different mediums or sources. Sometimes it looks great when designed on the screen and turns out flop when printed on the business card, newspaper, templates, and many others.
That’s why before finalizing try it on different sources and try to make them as amazing as you can accordingly as they have to be printed almost everywhere for branding and marketing purposes.

6. Symbols Aren’t Crucial:
Going with the option of symbols is not compulsory. The markets are filled with the example’s typography or simply written words in any language. So, if your business name is unique then don’t be shy or confused about keeping the name as your symbol.
Because google doesn’t find the urge to make its separate fancy design like other apps nor does FedEx went for something extremely different. Just try to keep hidden messages in it, use negative spacing, or focus to keep the typography perfect.

CONCLUSION:
Keep in mind creating a custom logos is not something all nightery. It takes time but it isn’t that tough as it sounds. Hope you follow all the mentioned above tips or even consider them while designing it as these are the easiest yet the basic tips to follow.

This is David Echor expert logo designers, 100% satisfaction & money back guarantee, Free vectors & Stationery Designs!