E-business Location

By Author: Jenna Hetry
Total Articles: 2
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The rapid development of computer technology makes the Internet an attractive place for establishing a business. E-business is convenient and flexible. However, it has its own principles that one should take into consideration while managing this kind of business.

E-businesses are usually located on e-commerce platforms that allow to use shopping cart software. The main principle of locating an e-business is visibility. A business should be easily found by the search engines. However, a physical location is highly important as well. A new business that is not a well-known brand should start with providing potential customers with the material evidence of its existence. This is why startups should be located in a popular public area with enough transport. An advertisement or logo of a business should be clearly visible to as many people as possible. Though the greater part of e-commerce is carried out online, such businesses also require desk jobs (Hatten, 2009). An advantage of an e-business is that it does not depend on time limits since it is not bound to a certain location. It can work twenty-four hours a day since ...
... the Internet is normally always available.

This is why it is important to locate a business in an easily accessible area, so that the staff would not need much time to get to and from their workplace and would feel comfortable at work. This will improve their performance and the efficiency of a business. The aesthetical appearance of a location also matters. This is why the place should be well designed inside and outside (Hargrave, 2014). Attractive pictures on a business’ website are likely to increase its popularity among potential customers.

In conclusion, even for an online operating company, location plays one of the key roles. Visibility is among the main principles of locating an e-business. Customers are more likely to trust a business on the Internet when they see how it functions in real life. This is why an entrepreneur should thoroughly consider the location and presentation of his/her business.

The article was written by professional writer jenna Hetry and more her papers you can find at essay empire https://essaysempire.com writing service.