Benefits Of Using Wordpress For Your Ecommerce Business

By Author: Johan Smith
Total Articles: 120
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If you are running an eCommerce business or are planning to start one, chances are there that you will look for an eCommerce development company or a developer to get your eCommerce site built. Most of the businesses go for an online presence to enable the customers to enjoy the ease of online shopping whenever they want right from there comfort zone. Today, customers love the accessibility and convenience of the online marketplace today. Having an online site also lets businesses have a global presence and reach out to customers across the world. 
 
Now, there are several ways to set up these online stores. You can find ample of platforms and frameworks for building these websites, WordPress is one of the of favoured ones. Most of the eCommerce business owners are found to choose a WordPress developer when they plan to build their online shops. WordPress is a flexible, dynamic, and a robust piece of software that comes with different plugins, themes, and extensions for creating ...
... the perfect e-stores. 
 
There’s much more you can enjoy with WordPress when it comes to eCommerce development. Some of its benefits are discussed here. 
 
WordPress comes with a wealth of plugins:
WordPress is an elaborated framework that comes with in-built plugins for building great eCommerce sites. However, adding features becomes easy with these plugins. Plugins are actually much-needed for creating e-stores as some of the plugins helps to run the online stores smoothly, while the others help with customer support, managing inventory, ensuring security, etc. With plugins already there in your eCommerce framework, you don’t need to install individual tools separately for adding every element to the webshop. 
 
Some of the widely used WordPress plugins are as follow: 

WooCommerce
Wp eCommerce
Ecwid eCommerce shopping cart
Easy digital downloads, and more. 

 
These WordPress plugins are compatible with most of the pre-installed themes of the framework and are stable and well-supported. Using these plugins is also pretty easy, which again makes the framework a great choice as an eCommerce development solution. 
 
Most of the WordPress themes offer eCommerce options:
Once you have chosen the plugin you need for your e-store, next comes the selection of the theme. A theme decides the styling and visual appeal of a website including how the store is laid out, how the elements and menus are arranged, etc. How easily your customers can find their required products also depends on the theme you are choosing. 
 
However, you can choose from the themes that are specially designed for the eCommerce sites and have the styling and features you want for your store. Look for a theme that has several customisation options, a user-friendly interface, and a responsive design. One of the recommended themes is the Uncode, which is a multipurpose WordPress theme having almost everything an e-store needs. It includes feature like:

Layout option perfectly designed for online stores
A responsive layout with adaptive images to ensure to offer a pleasing shopping experience to the customers
Many customisation options 
Support for the eCommerce plugins like WooCommerce, and more. 

 
Apart from this, if you want a more basic e-store theme, you can also try out Make, EightStore Lite, or Shop Isle. No matter which theme you are choosing, prepare the list of feature and functionalities you want in your shop first and then make your choice. 
 
WordPress offers high security to the eCommerce sites:
Once you have selected your plugins and theme, you plan to set up the store. But what is the first prime factor that clicks your mind while doing this? It is the security of your webshop. An eCommerce store must be secure enough to keep the customer details and transaction info sale and secure. This is what WordPress ensures. WordPress keeps backups, secures the official updates, comes with security plugins, and has site activity trackers. 
 
So, all these plus points of WordPress together makes it a fantastic option for building the best online shops. Go for it if you have still got your store built for your online shoppers. 
 
Johan Smith is an experienced WordPress developer of a reputed software development company in Australia, GetAProgrammer. The author has written this article to unfold the benefits of choosing WordPress for building eCommerce sites.