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Communication Barriers Of Japanese Companies
Copyright by Tomas. To bring the most beautiful 925jewelry, to join the ranks of popular Silver Jewelry, To present the charm of your own such as 2010 New Arrivals Silver Jewelry , in order to add new life of fun. Please click 925jewelry Online store.Toyota was forced to recall millions of vehicles, no matter what happens, Toyota's history will continue to be legendary. It was originally a remote region in central Japan's domestic textile machinery manufacturing company, formerly known can be described as humble, later to become the world's leading automobile manufacturing companies, has become synonymous with high quality, this process of change is staggering. As the leading enterprise in Japan, like some other - such as Sony, Honda, Canon - Toyota is Japan's economic miracle, a shining star on the peer is also a global challenge.
This case, Toyota chairman and CEO of Toyoda M did not timely respond to the requirements of the U.S. Congress to answer questions. As the inexplicable ...
... delay in the response was clearly shown, Toyota in global communication has serious problems. More generally, the problem reflects a weakness in Japan, it is Japanese language ability, especially English. However, as a leading model of global competitors and the world's largest automotive company, poor communication and the reason is not convincing.
80s of last century, when many areas of Western companies face the challenge of the Japanese competitors, frustrated, I accompanied the Western business executives to Japan to learn the state and its management and production technology. At that time, I always go to Toyota's manufacturing facility.
However, in recent years, I have observed a subtle change. A few years ago, while Western business executives visiting or have polite reception, but often, only a professional guide to take them on the direction of a turn after the Toyota willing to teach and learn the management did not communicate with them. In contrast, Toyota management apparently visiting a kind of superior Western executives revealed the momentum.
The late 90 century, globalization strategy, Toyota introduced the expansion of production base in Europe, has established a European headquarters. At that time, the author is located in Lausanne International Management Institute (IMD) employed by Toyota Europe, responsible for a series of executive development programs.
My Plan of Implementation of the "conventional" model is that, for example, if I was Nokia's global management team to conduct a training program, then the headquarters of Nokia in Helsinki, the Finns will be sent to participate. To be successful in the world, businesses must have to receive and impart information. On the case of Nokia, Nokia foreign executives must learn the operation, while Nokia also must understand it in the market. To achieve these objectives, almost all global companies (including Sony, Japan is only so a special case) to English as working language.
However, Toyota has a different plan. It commissioned the Lausanne International Institute for Management project done only for Europeans to set, the Japanese head office in Japan will not send any training. The release behavior of the message is clear: Europeans need to learn Toyota's "model", but Toyota does not need to learn it in the European market, business dynamics and cultural dynamics.
This conclusion seems untenable. Indeed, Toyota executives in Europe Toyota is proud to be able to effect, on Toyota's products and production methods are also admired for me. But I found there with the company they trust and communication. Although Toyota Europe, some Europeans hung top title, but the Toyota headquarters in Japan is always named as a "shadow" control them.
Indeed, even though Toyota claims to be "global business", the members of its board of directors are all Japanese.
Toyota executives of European companies that use English as the working language is conducive to enhancing trust, communication, improve efficiency, but also retain talent. Toyota, Japan's leadership can flew rejected the proposal.
If Toyota and other Japanese companies want to become a truly global enterprise, and their leaders must learn to overseas shareholders to communicate effectively. In this era of globalization, English is the language of business. In a recent test of international English, Japanese top 136, well below the top 89 in Korea, and even ranked in the 111 behind the Korean. South Korean journalists investigated under this test, for improving the teaching of English in Korean schools, however, this investigation has virtually no effect in the slightest ripple of Japan off the press.
English problem is not at stake and the competition between English speaking countries - its influence even beyond the business. For example, English is the Association of Southeast Asian Nations (ASEAN) in the official language - it is Japan's neighbors, with as many as 600 million people.
Toyota executives will find that English is the Toyota recall 8,000,000 vehicles reason, it should also explain to the outside world in English, while it is trying to restore customer trust in the minds of the time, but also to listen and learn English. If Toyota can solve the communication barriers, then I have reason to believe that Toyota could luck has turned. Japan's economy, too
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