Practical Business Marketing Uses For Custom Stickers

By Author: Marry Jane
Total Articles: 5
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Custom stickers are more than just a decoration on test papers they are actually powerful marketing devices. We've all at one point had contact with a sticker- but what if we could create our own sticker designs? We could market products, bands, show support for a cause, and even have a little mischief from thinking outside the box.

Popular Culture and Custom Stickers:

One of the recent pop culture hits has indeed been custom stickers. Wikipedia is famed for the phrase Citation Needed. This phrase is used whenever a statement is made without resources to back it up. Eventually, one wise guy thought it'd be clever to print up some citation Needed stickers and hang them up around town. See an ad for a soda brand claiming to be the best tasting brand? Slap a Citation Needed sticker on it!

But the fun or mischief doesn't stop there. Pranks have made the custom sticker industry quite busy lately. One can purchase bullet-hole stickers, cracked windshield stickers, and other misleading stickers to fool friends with. Some stickers can possibly ruin surfaces, so be careful with who and what you prank.

The ...
... Different Elements of Custom Stickers:

Custom stickers have set a new trend in today's world. They seem to enter in every facet of life from professional, recreational life to household. However, it is important to look into the different elements of custom stickers to gauge why they have become the fashionable course of decoration.

The following are the different elements of custom stickers for all purpose that distinguish them from other products and help them reach the targeted audience:
• Color of the sticker
• Shape of the sticker
• Image on the sticker
• Text on the sticker
• Purpose (theme) of the sticker

Color is an important factor that must be taken into account when designing promotional stickers. Red and yellow are the main (typical) colors that form the base of the sticker to make it loud and flashy enough to attract attention. And (However,) the colors like cyan, magenta, blue, green and a lot of other combinations are used on top of the base colors to make the sticker more appealing.

Shape of the sticker also says a lot about the sticker. Events like concerts etc or as decoration in rooms of kids and teenagers would make use of funky shapes while serious business events or as decoration in rooms of adults or drawing/dining rooms would perhaps go with traditional shapes like circles, squares, rectangles, etc. The Shape; just like color is correlated with the theme of the sticker.

Images on the sticker play an important role in grabbing attention. Like color and shape, an image on the sticker would explain the purpose behind the sticker. For adornments, people would go for fancy and pretty images while for a serious voice people would prefer small and meaningful images.

Text is one of those elements of the sticker printing that, if it is powerful, would leave a long lasting impression on the reader. It plays a more central role than the image on the sticker. It could be direct and serious or humorous and subtle to convey the same message.
Color, shape, image and text all boil down to become determinants for the purpose or for the theme of the sticker. Therefore, each one of them is an important element of the cheap custom stickers.

Wrapping Up:

Custom stickers can be a good way to share a joke, something you support, or to let everyone know you have an honor student in the family. Whatever the reason, bumper stickers are a great way to express one's self while coasting down the freeway.
For the busy type, personalized stickers may be used to sign and address envelopes. This is great for business professionals and employees alike- since it just takes mere seconds to slap a sticker onto an envelope, rather than write out thousands of addresses.