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5 Essential Habits That Make You Stand Out While Selling On An Online Marketplaces
Currently, India is the booming advent of online marketplaces. Led by studies done by Indian Institute of e-commerce, by 2020 India is expected to generate $100 billion online retail revenue out of which $35 billion will be through fashion e-commerce. Online apparel sales are set to grow four times in a coming year. Whatsoever is business, finding new business opportunities and customers is never been easy before. New marketplaces, bringing huge exciting opportunities to grow business online. As online marketplaces owing huge popularity, small and medium business owners finding hard to find themselves in the competition.
Online customers are highly knowledgeable and demand quality goods. So to overcome these hassle below are 4 essential tips to make your business productive and stand out in this highly competitive online world.
Highly Visual Graphic – Graphic works as a petrol while selling stuff online. High-quality and clear photography is essential. Many online marketplaces prefer white background photography with detailed shots of each item. It is the product photography and cataloging that makes your product ...
... different from others. It executes professional listing, so a photography with normal characteristic will not make you unique. Perfect cataloging and photography will make your product recognizable. Hence the listing will create a lasting impression on customer’s mind.
Making your own Original Content – fresh and evergreen content builds a strong connection with customers. Making unique content with product information is more effective that pulled content from around the web. Pulling content from other sources won’t make the same effect as the unique content does. Daily new update with fresh content will make you look out of the crowd and gives you best results.
Make Policies clear – companies must define clear terms and policies to make customer relax and confident while buying as it will serve better user experience. When you states clear terms and policy of shipping, handling and return, the customer trust you and feel safe that they are dealing with trustworthy and reliable business.
Focus on Passionate users – involved with niche market makes your brand more visible and get a right customer at right time. You have to analysis the niche market user before you can appeal to a border audience. Engaging your passionate user and delivering their needs, you can increase the user experience and likelihood that they share their shopping experience with friends and relatives and spread your marketplace promotion outwards.
Discoverable – sound online image of your business is likely to add more customer. Good reviews, positive testimonials and other information of products are essential and the customer looks all these points before they make a purchase. So it is important to have a sound online presence in the form of the company website, social media accounts etc.
Author Bio – Monica Jain writes this article, a passionate content writer. She loves to write on various e-commerce topics and co-associated with Finplus.
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