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How Can You Lure Consumers Into Loving Your Brand? By: Dan Herman
Love for a brand is actually a strong feeling of anticipation for something good, pleasant or beneficial that we believe with great certainty that we will get from the brand. It is the anticipation for good experiences, pleasant sensations or positive emotions.
Dr. Dan Herman, a globally renowned strategy consultant, an author and a lecturer, is the author of "Outsmart the MBA Clones: The Alternative Guide to Competitive Strategy, Marketing, and Branding"
( http://www.outsmart-mba-clones.com ). The book is available from amazon.com.(read entire article)(posted on: 2008-02-25)
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Creating Meteoric Successes In Marketing By: Dan Herman
The Marketing Hits' Formula and its implementation method allows for marketing innovation that will be accepted with immediate enthusiasm by target consumers and will spread virally.
Dr. Dan Herman, a globally renowned strategy consultant, an author and a lecturer, is the author of "Outsmart the MBA Clones: The Alternative Guide to Competitive Strategy, Marketing, and Branding"
( http://www.outsmart-mba-clones.com ). The book is available from amazon.com.(read entire article)(posted on: 2008-02-25)
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The New Market Segmentation By: Dan Herman
The new method is called "Contextual Segmentation" - segmentation according to contexts of purchasing or using/consuming.
Dr. Dan Herman, a globally renowned strategy consultant, an author and a lecturer, is the author of "Outsmart the MBA Clones: The Alternative Guide to Competitive Strategy, Marketing, and Branding"
( http://www.outsmart-mba-clones.com ). The book is available from amazon.com.(read entire article)(posted on: 2008-02-25)
View : 159 Times
A Reality Check On Your Marketing Strategy By: Dan Herman
The 'Marketing Scenario' is a practical tool designed to help you make sure that you have a winning marketing strategy to support your brand. You will do a reality check on those dreams of success to learn if they make any sense.
Dr. Dan Herman, a globally renowned strategy consultant, an author and a lecturer, is the author of "Outsmart the MBA Clones: The Alternative Guide to Competitive Strategy, Marketing, and Branding"
( http://www.outsmart-mba-clones.com ). The book is available from amazon.com.(read entire article)(posted on: 2008-02-25)
View : 241 Times
The Eternal Principles For Creating Luxury Brands By: Dan Herman
Much has been said lately about the changing nature of luxury these days. While some of the proclaimed changes are no more than the result of historical myopia, certain developments are worth noting. Despite all these significant developments, the nature of luxury has remained unchanged in essence.
Dr. Dan Herman, a globally renowned strategy consultant, an author and a lecturer, is the author of "Outsmart the MBA Clones: The Alternative Guide to Competitive Strategy, Marketing, and Branding"
( http://www.outsmart-mba-clones.com ). The book is available from amazon.com.(read entire article)(posted on: 2008-02-25)
View : 165 Times
How To Make An Aerial Ad Sing? By: Michael Arnold
Designing an ad for plane advertising requires panache for getting your message across in a few words, and making people want to seek out more information.
Michael Arnold is the Director of Arnold Aerial Advertising Inc. www.arnoldaerial.com/ .They conduct all forms of Aerial Advertising: NASCAR,Indy Car,Spring Break,Concerts, Conventions, Rush Hour Traffic,Football,Baseball,State Fairs,all Beaches,Parades,Cruise Lines,etc. and produce the custom banners as well. Arnold Aerial Advertising is one of the many companies that provide such services.(read entire article)(posted on: 2008-02-25)
View : 174 Times
Improve Your Business Cards And Enhance Your Sales By: KC TAN
This article states the techniques to increase your sales by improving simply your business cards design. It also touches on other advertisement forms such as postcards.
The author has written many articles on business marketing and recommends GoodPrint for excellent business card and postcards printing. This great site also offer other exciting business cards.(read entire article)(posted on: 2008-02-24)
View : 197 Times
Business Card Design That Works By: KC TAN
This article illustrates how can the design of the business cards affect greatly on your marketing results. It also states how to achieve the best result.
The author recommends SmilePrint for high quality business card printing, professional letterheads and other attention grabbing business cards.(read entire article)(posted on: 2008-02-24)
View : 203 Times
Network Marketing Success Is Not Difficult By: Tsuyoshi Suzuki
If you are looking for network marketing success, I would like to tell you that success in network marketing is not magic: there are no secrets. The MLM Presentation system is key to Success in Network Marketing. To achieve success in network marketing, it is helpful to know the characteristics of successful people.
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http://www.HappyMLM.com(read entire article)(posted on: 2008-02-22)
View : 267 Times
The Many Uses For Printed Shrink Wrap Labels By: Rob Parker
It's not just about teliing you waht is inside, it's about promotion and a whole host more.
A printed shrink sleeve is most effective to show off your company’s logo, or to number the sleeves. Just allow an adequate margin on all sides of image.(read entire article)(posted on: 2008-02-22)
View : 218 Times